Reasons: Why do you Need an Explainer Video Provider for your Brand?

There is no doubt that video content plays a great role in marketing. Video marketing is one of the biggest trends of today in the online world. Brands both big and small look towards incorporating relevant videos with their websites. User engagement increases quite fast with the video content in sight. Indeed, it provides more convenience and accessibility to the end-user. And that is why brands are looking towards hiring an Explainer Video Provider.

Interpreting and understanding content in unique ways is a lot easier with explainer videos. It just helps the audience to grasp the idea behind any content even without reading the whole text. And that indirectly helps your brand to market its services or products to them. 

Explainer videos do make a great impact on your brand for every single type of content. It can be a generic article, blog, corporate copy, or just some other website content. But, having an animated explainer video can turn around their fortune. 

Earlier, there was a misconception that corporate posts do not need audio-visual additions. Brands used to invest heavily in creating a fascinating website design only. They also used to focus entirely on their company culture and values but only through texts. But, in the end, they could never figure out why their reach was still so unimpressive.

It was just some years ago that brands understood how pushing a single explainer video can spark wonders. They understood what really drives customers? attention towards them. Beyond attracting and engaging a customer, explainer videos are also able to retain them.

Explainer Video Creator companies out there deliver a wide array of solutions. Well, we will be reading about them in this blog.

Firstly, What Are These Explainer Videos?

In a word, an explainer video is simply a marketing tool that summarizes the entire content in a nutshell. It gives the audience a clear and transparent idea about the products or services. Or just a detailed insight that makes the audience know about a particular brand.

Although explainer videos have no limitations on content criteria, we can still categorize some of its core determinations -

• Explainer videos provide a complete overview of your brand to their customers or clients.
• These videos show the most unique points to give an overview of the products or services. 
• The videos also provide an overview of your business project or its endeavors.
• Besides, it also showcases your brand?s core values, missions, and visions.

However, as already said before, its benefits do not have limitations. So, regardless of which reason your brand wants the videos, explainer videos will deliver that. After all, they play a significant role in educating the target audience about your brand.

Explainer Videos and Explainer Video Creator

Even though explainer videos are a reliable form of online marketing, what about its creators? 

Well, we all know that explainer videos are a proactive way of reaching users. They are an abundant source of information in the form of tutorials and modules. These videos are essential to elaborate on different concepts that are new to the audience. 

For video creators and editors in multimedia organizations, it is essential to check the accuracy of script and information. Any Explainer Video Provider should deliver step-wise solutions to problems. Or, they need to explain to the audience what makes something a problem first hand. That is why the videos should be interactive as well as descriptive.

Either way, explainer video companies must be able to -

• Understand the significance of accessibility on web platforms. 
• Organize the videos in a stepwise manner for a better understanding of their client?s customers. 
• Make the content engaging, along with having enough details for the audience out there.
• Ensure that every video has a proper voice-over that sounds crisp and understandable. 
• Understand how translation and localization have a direct connection with the post-production stage of these videos.

Benefits Of Hiring Explainer Video Companies For Your Brand

In simple terms, the explainer videos are compact and short videos that quickly introduce brands to their audience. They provide a basic round of explanations that ensures to hit the customer?s needs and problems perfectly. It makes a serious impact on the audience and sometimes also becomes the deciding factor. Yes, it makes the audience take the quick decision between investing their time and money or doing nothing.

Most of the time, hiring a reputed company guarantees that the customers won?t turn their backs. And that is very vital to your brand?s website conversion.

Explainer video makers also need to find the sweet spot in hitting the right video duration. A big video with every single detail in it won?t catch the audience?s attention. However, a perfectly designed video of 90 seconds or less will steal the deal. Brands need to say as much as they can in that time period. And the performance of the message depends solely on the service provider.

Now, assuming that brands post the best short explainer video for their clients, what next?

Well, we will see what comes next in the following section below.

Embrace an ?Attention-Grabber? from your Explainer Video Provider

When we say an ?attention-grabber', we mean it. Well, your brand might already know how engaging visual content is. They have the power to magnetize viewers? attention on the web in the most effective way. The way they deliver a marketing message so efficiently to your brand?s target consumers is amazing.

It does not matter if the video uses subtle animation effects. Nor does it matter whether it has some sort of convincing content in it.

What matters is how brands publish it through their ads, website, emails, or anywhere else. Regardless of whether the video has news about upcoming events or product launches, they?ll get the reach. ?Explainer videos are one of the very few ways that make the audience listen to your brand?s message. A great video often makes brands get new leads. 

But are these facts really true or just some myths? Let?s see what the surveys opine -

• Well, the value of marketing through videos has become popular because people love videos. 
• One survey has found that, on average, a person spends around two hours daily watching visual content. 
• Especially during the early days of a brand in an overseas market, videos work like magic.
• Surveys say that around 95% of people watch explainer videos to know about your brand or products.
• Around 85% of people have spent money on a product or service after watching a video. 

Explainer videos are an important part of the market strategy. They help your brand in knowing the mindset of the target audience. Just from video engagement stats, brands can figure out what their customers are more interested in.

Save Plenty of Time Working with an Explainer Video Creator 

Saving time is another reason why explainer videos are hard to beat. Yes, the explainer videos save a huge amount of time for your brand. 

Here?s why they are the first choice when it comes to a time-saving marketing strategy -

Has a Low Production Time: As already said before, these videos are no longer than a maximum time span of three minutes. Any professional Explainer Video Provider company can condense adequate information in that span. So, instead of tons of marketing ads, one video saves a lot of time.

Needs Less Watching Time: From brands to their customers, everyone lives in a fast-paced world. Nobody can afford to spend much time on anything. That is why explainer videos are the best when it comes to saving time. They save the valuable time of your company?s customers by putting information inside a 3-minute video. It also shows how your brand respects its customers? time.

Helps the Sales Team: Introducing explainer videos largely helps your brand?s sales team. While setting up new leads, the sales representatives can just use an explainer video. Even for meetings or launch events, they can skip hours of introduction and explanation now. They can stream the explainer video and make the introductory phase fast and more productive. 

Saving time is not something that these explainer videos are doing today. They have always been a fantastic option for organizing brand messages and presentations at big events. It helps your brand stand tall and ahead of the rest of the crowd.

Solving Problems with Solutions in an Interesting Way

Yes, this is one of the finest reasons why brands hire explainer video companies. Besides being a great marketing tool, explainer videos also are good at ?explaining? things.

The videos progress in a linear fashion with time in explainer videos. That means brands can show a series of problems along with the solution your brand provides. Illustrating how a particular product or service can do wonders in solving the issues is amazing. It drives the audience to watch and know if your brand is capable of solving their problems. 

Now, it is something that also drives in more conversions. Besides, these aren?t things that written content can deliver. Moreover, working with a reputed Explainer Video Provider ensures that the explainer video is a stunning one.

Wondering how that can happen? Well, read on below -

• The best explainer videos are usually the most creative ones. 
• Explainer video providers can add almost anything to make the video more appealing.
• From transition effects to animations and exciting graphics, they have tons of options.
• Sometimes, they might add some soft music running in the background to add to its appeal further. 

Hitting on the right areas can make both the explainer video and your brand a hit in the market. Even before knowing, your brand will make its audience convert into potential customers.

Can Professional Explainer Video Companies Make A Difference?

Explainer videos might have a long list of benefits, but it?s all about the creation. A bad video that leaves different anomalies is of no good. That is why it becomes essential to have a team of expert video makers and developers.

Wondering where your brand will get in touch with such expert professionals? Well, any professional Explainer Video Provider will have a pool of such video production teams. 

They can easily create accessible, interactive, and informative explainer videos. These companies meet the objectives of explainer videos along with satisfying the needs of the target audience. Not just that, they also ensure that your brand achieves its target goals perfectly. 

Any professional video-production company will always -

• Design innovative explainer videos and add elements like captions, subtitles to enhance the accessibility of such videos. 
• Research well on the topic before creating the video.
• Ensure that the videos are easily perceivable, operable, understandable, and accessible.
• Guarantee that your brand?s target audience can easily comprehend them.
• Use a wide range of tools that can help individuals with disabilities access and understand the videos. 
• Provide captions and audio descriptions to the videos to comply with industrial guidelines. 

These companies deliver accessible explainer video services in adherence to the global accessibility standards. 

The Conclusion: Get More Benefits With A Professional Explainer Video Creator 

?Why should brands hire a professional Explainer Video Provider? - is what we have already discussed. The benefits seem to double themselves when your brand ties up collaboration with a reliable company. Reading the blog so far might have given a solid understanding of that fact to brands.

However, if your brand is still looking for such a company, we have a name to offer. 

Acadecraft is the name of a professional organization that companies globally rely on. Their explainer videos are accurate and compact enough to deliver maximum information to the audience. Their video production team is capable and has proved it beyond their years of expertise. Reach for them if your brand requires an affordable and dependable company.