By:
Mary Parker 
In this era of digital marketing, Content Is The King! A good content can make your brand popular instantly. But wrongly written content can be equally devastating. That is why, good content writers and quality content editors, both are an indispensable part of any digital marketing team. And nowadays, many companies provide professional editor services and content writing services too!?
But, as a company, you need to know how to use content editors and content writers optimally. Normally, a good content writer is often allotted editorial tasks too. While a good editor is believed to have very good writing skills. But, is it a good idea to give an editing task to a writer and writing task to an editor? Though the actual result will depend on the skill-set of the individual, the two professions are actually quite different from each other. And the skills required to perform the two tasks are also different.
In this blog, we will discuss 5 key differences between a content writer and a content editor. But, before that, let?s take a brief look at the key responsibilities of a content writer and content editor.
The prime responsibility of a content writer is to write content. They focus on writing impactful content that can bring engagement, and get stuck in the reader's memory for a long time. At the same time, they are responsible for taking the right image of their company into the public. The words they choose represent the words of the company. Hence, a good writer is one of the biggest assets for any company.
Though a well-trained writer is expected to write any type of content, still, there exist specializations. Especially for technical, legal, medical, and academic content, specialist content writers are the best options. With their domain knowledge, these specialist writers write insightful articles that add value to a reader?s knowledge.
The prime responsibility of a content editor is to check the content thoroughly, and suggest corrections if needed. Now, when we talk of content checking, a content editor usually runs different kinds of checks on the content. Editing, especially for digital marketing and SEO, is not limited to correcting the grammar errors only.
They need to take care of the sentence structuring, voice, length of sentences, keyword placing, linking, and much more! It is definitely not a task of the newbies. That is why companies often outsource their editing requirements to professional editor services providers like Acadecraft!
Click here to read about Ways Corporate Content Services will help you get more Business
It?s now time to compare the position of a content editor and a content writer on the basis of different parameters, and bring out the most significant differences between the two. So, let?s begin.
A content writer?s day-to-day work revolves around writing. It is often said that a good writer should spend adequate time of the day, around 2 to 3 hours, in research. Good research sets the platform for good content. Also, a content writer?s ideal responsibility is not limited to writing the content only. They need to conduct plagiarism checks, grammarly checks, and many other types of tests before finalizing a content.
On the other hand, a content editor works on the final draft that he or she receives from the writer. Firstly, they go through the entire content and then suggest changes in layout and flow, if needed. Once the layout is approved, they start checking the content line by line. They check the accuracy, tone, word usage, voice usage, and grammar of the content. At any time, a content editor?s prime focus should always remain on making the content as impactful and impressive as possible.
The expected qualifications for both content editors and content writers are almost similar. However, the companies might look for specific requirements as per their project needs. But, mostly, both content writers and content editors are expected to be from language background, communication background, or journalism background.
However, for specific content writing requirements like technical content writing, medical content writing, legal writing, etc., subjective and domain expertise is preferred over language background. However, the editor's qualification remains more or less the same.
Content editors are responsible for final approval of the content, where they also get engage into various types of typesetting procedures. If anything goes wrong, then they are held responsible. Obviously, their responsibilities are slightly more than the writers. And with higher responsibilities, comes higher pay! So, editors enjoy slightly higher salaries than the writers.
But, it is not the default case. Some writers, for example social media copywriters, earn handsome salaries. In short, it purely depends on the skill of the individual.
For content writers, they have multiple opportunities to look for in future. They can work hard and get promoted to content editors. Also, they can explore social media copywriting, and different types of writing fields.
However, when it comes to content editors, their future scope in the field of content is a bit limited. They can only look forward to becoming the content team lead or manager. However, if they move to the digital marketing field, they can have massive opportunities.
The answer to this question purely depends on the perspective of the individual. Writing and editing are two completely different activities, though they are interrelated to each other. It is better to choose a profession which the candidate likes the most.
But, at the end of the day, both writer and editor need to collaborate with each other to deliver the best content possible. What is the impact of a perfectly written content on business? Let?s discuss it in detail.
As we mentioned in the very beginning, when it comes to business in this digital world, content is the king! Your content is your first interaction with your consumer. Your consumers come to know about your brand through the content that you post, and content available on your website. Hence, there is no room for mistakes!
A very well-written piece of content can not only initiate interaction amongst your consumers, but it can also drive traffic to your site in a miraculous way. Hence, the impact of quality content is not only on user interaction, but the overall business conversion also depends on content.?
A content writer writes the content, and a content editor beautifies the content. Together, they do wonders! But, many times, the companies might need experienced content specialists. Professional editor services providers can help them out!
If you are also looking for professional content development, edition, proofreading service providers, then connect with Acadecraft today! We provide all forms of content services across domains, in 99 languages globally!
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