If you have ever written any kind of content, you probably know the need for having editors. And if you have ever outsourced Copy Editing Services for your brand, you know the complexity of editing. Indeed, copy editing is a complex process. It is because copy editors follow a big process to ensure that your business copy is clear. Whether you choose an academic or corporate editing company, the process almost remains the same. Still, of course, there are subtle changes based on your project requirements. But, regardless of the differences, how much does your team know about the types. Perhaps, they don't. Because that's what you are here to read about Different Types of Copy Editing.
From proofreading to fact-checking, there are different stages in the editing process. The first few stages have the most extensive editing phases. As it progresses ahead and the errors cease in numbers, the phases become lighter.
The exact type of editing that your content needs depends on various factors. The most important one of them is your business genre. Sometimes its about your company's budget too. Anyway, be whatever it is; we'll talk about it in another blog.
So, for now, here is a list of the different types of copy editing -
So, now that we have revealed the names of the different types let's get into them in detail.
The first step that Copy Editing Companies do is to proofread your document.
Also known as Mechanical Editing, it is the first process where copy editors check for grammatical errors. So, what are the things that come under this first stage?
Ignoring these steps of copy editing can be critical for your business audience. Even one or two errors are enough to break your company's credibility factor. So, it is always better to keep factors away that ruin your company's image.
After Proofreading the document, Developmental & Structural Editing comes.
Its usually the first step of content and Copy Editing Services. You can find its use extensively in books, academic & research papers, articles, etc..
So, the basic thing Developmental Editing does is to deeply check the contents of a copy. Here, the editor will connect directly to your writer to discuss certain things. The editor might suggest some changes or ask for changes.
Now, moving back to Structural Editing, it can work alongside Developmental Editing. Also, it can work as a separate process where the editors focus on the big picture. They look at how your content writers structure a story, research paper, or article.
Sometimes, they suggest changes to the logical flow of the text. Besides, they might also ask for minute tweaks in the style, tone, and writing quality.
Having the Evaluation Edit is crucial for editors to understand the flow, structure, and completeness. Besides, it also checks on the overall quality of your business content.
So, what do the editors do in this case?
Well, they create short note-like memos. These memos cover all the key points, the areas of concern & suggestions. Besides these, they also mark up your content manuscript to suggest structural concerns.
Hiring leading Copy Editing Services will make your company have expert evaluation editors. Sometimes, they work similarly to Developmental Editors. It is because they concentrate on the finer details of your copy to focus on the big picture.
Line Editing is the most common thing Copy Editing Companies talk about when they mean copy editing.
So, here's what makes it so common -
Line or Substantive Editing is usually a lengthy & time-consuming process. Besides, it also demands a lot of time from your author's end. However, the end result that it produces is a clean and good copy.
No matter how much editing you do to improve your corporate posts copy, they ain't enough. Asking why you can put the blame on informational inconsistencies.
By informational inconsistencies, we mean factually wrong or misleading data. Even if it's not intentional, it can ruin your copy as well as your brand image.
On Fact-Checking, the editing team can help you in picking up such errors. However, they are not always the best choice for fact-checking. Because they are editors and fact-checking services need professional fact-checkers.
Moreover, it also isn't their responsibility to check line after line for factual issues. Nevertheless, Fact-Checking still falls as a crucial part of the entire editing process. Thus, it is better for you to hire a relevant company for it.
Interesting Read: What is Fact-Checking and Why is It Important?
Why does Rewriting fall under Copy Editing Services as a distinct point Well, it is because it has a bigger role than minute words or sentence tweaks.
Sometimes, Line Editing leaves certain parts with an abrupt meaning. It's because it reconstructs small portions that need changes. Leveraging rewriting services can help your company get a fresh perspective on a piece of content.
The rewriting process revamps the entire content. Besides, it's necessary when the content feels mechanical and lacks an emotional touch. All you need to do is hire a service provider that brings back that element.
What at all can your content do if it isn't even SEO-ready? Well, this is what brands should ask themselves before posting any content.
Copy Editing Companies know how crucial it is to ensure that your content is SEO-boosted. They will make all the necessary changes that contribute to a good ranking in Google.
In Copy Editing Services, here are some of the points that editors never forget to do.
Content Refreshing is the last stage of Copy Editing Services.
Sometimes, choosing to start afresh with any content is a better idea than multiple patchworks. To explain, some documents get too many edits. As a result, it loses its originality and lacks the intent it should have. For such parts of the content, rewriting can be a probable option.
However, when such rewritten paras come every now and then, the final document becomes messy. That is where editing companies feel the need for content refreshing.
Copy editors refresh the whole content themselves or suggest all changes required. Refreshing a copy also boosts the SEO factor considerably. Moreover, your copy gets a fresh perspective that is much more advanced.
As you hand over your business copy to an editing company, you expect results. Results that match your company's preferences and creations. But is that always possible Do the solutions you get match with what you have expected from the company?
Well, if you say no, then the mismatch is probably because of your service provider. Saying yes guarantees that you got one of the best Copy Editing Companies like Acadecraft.
We are just suggesting you make a wise choice. After all, you wouldn't love seeing your brand lose out in the competition for bad content quality.
Choosing a professional service provider also adds up different other solutions to our list. Your brand will get expert help from its copy editors. So, you now know what Copy Editing Services can your brands expect from copy editing companies.
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